CLIENT:
DreamWeaver Productions
WORK TYPE:
Commercial Design
CLASSIFICATION:
Visual System Design
TIME:
2016-2017
LINK:
In the public space course in my junior year, we were asked to design a Titanic brand of immersive drama. This option was chosen by the client.
In November 2017, It was shown on the Huangpu River cruise ship in Shanghai, China. Changed the scene of the ordinary theater subject to constraints, it will be on board and sailed on the Huangpu River. I decided to create a theme for it is an incredible encounter, is about the time and place. There are so many differences in various aspects.
I compare the real event with the upcoming drama. Using different locations, different times and different encounters as elements, the picture is illustrated and a series of VIs are designed.
The project won second prize in the visual communication category of the 2018 Student Innovation Competition.
*Click to magnify views*
We designed 3 types of boat tickets for users who bought tickets for different classes of drama, including different interactive services.
First Class Audience: can enjoy a nice dinner on board and get more casino chips and money to spend onboard than other users. And maybe used as props for interaction with the actors.
Second Class Audience: get a small number of chips and money for bar tasting.
Third Class Audience: receive a small amount of chips user interactive experience.
*Click to magnify views*
The audience will get a different number of coins for immersive interaction in the initial state according to the ticket level they purchased. Later on, more or fewer coins can be earned depending on the cruise interaction, such as spending money in the casino and bars. To enhance the immersive experience, only the funds we designed can be used in the interaction, not the real coins.