CLIENT:
Atlanta Science Museum
WORK TYPE:
Personal
CLASSIFICATION:
Visual System Design & Exhibition Design
TIME:
2020.09-2020-11
This project is a derivative astronomical exhibition based on a popular science paper on the effect of gravity on light in black holes. Visitors to the exhibition will be able to gain a quick and in-depth visual understanding of this profound astronomical topic and content.
AWARD REFERENCE:
IDA Design Awards: https://www.idesignawards.com/winners-old/zoom.php?eid=9-42120-22
London International Creative Competition: https://licc.uk/winners/winner.php?eid=2-30091-22
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/19cdae8d-7af5-4ba5-a69e-eebb0a2b0265_rw_1920.png?h=622dfb426393f70465916792dfc25429)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/d9ea4ca7-3e1b-4adb-864c-3407e6a2dfd6_rw_1920.jpg?h=dece6888bed2cbd780f64bed98015d17)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/b1b932fa-220d-4181-affd-d494953cad73_rw_3840.jpg?h=ee8343d95d47a1b53a3637378e9baf99)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/9e3e0f0b-9d38-466b-a90f-4c507b643937_rw_3840.jpg?h=4b45438ecbaa820ad358b854daff25de)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/2be8f3c5-9793-4e60-b515-fdd604a81f53_rw_3840.jpg?h=66f4d093dc9ccb0f7889c04fc5b91afb)
This exhibition discusses and explores the connection between gravity & changes in light & black holes, hence the design of 3 series of posters.
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/4d9dd023-707c-4783-a2e6-e2a471046b60_rw_1920.jpg?h=3f3244158ddd5e45816e76dea67a8978)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/b60f5a69-7197-4486-aebf-30fa275c83ac_rw_3840.jpg?h=8c9d972cdac62934b7cb5b4302b6519c)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/fcd20c27-4a71-4dd9-b353-cea0752c8f1e_rw_3840.jpg?h=4fa501deb46a2aab83a1e287e792985d)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/cc79df55-f26b-4163-baa3-d657e884d02a_rw_3840.jpg?h=20c2fa3a0281e49721c7e72ea0dddb63)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/8d3a4ceb-8fc5-4efa-835b-7658d982a4bd_rw_3840.jpg?h=0dc42da49636004d926f6f465ec1070a)
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![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/b17bd789-1efa-44ea-afcd-e21325aab9e5_rw_3840.jpg?h=f8f1b88f8d0f713f383141b7a3f332b5)
Viewers can see 2 styles of promotional posters through different perspectives of the front and back. One part consists of a poster of real black holes & light distortion photos taken by the Hubble Telescope, and the other part depicts scientists aerospace practitioners with a tireless spirit of exploration.
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/57efbeda-2fec-433f-90cf-454f8a2fc3b0_rw_1920.jpg?h=faeb9de0511d507f92d51897e998316a)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/60ed6ca6-3008-46ad-a396-f82ba75bf2f7_rw_1920.jpg?h=d845d0d598c53acf10aa2f2764fd9b03)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/3e33884c-51c3-4283-b489-ae883ae89dce_rw_1920.jpg?h=81debace298d69d6d678eb1c7b05d075)
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The materials used to promote the exhibition also included simple data analysis and illustrations to attract the interest of visitors to the exhibition.
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/1340dd04-0513-4fa0-9e6a-0f1b3fb6b393_rw_1920.jpg?h=dc65ff894bb4bd621fc8e6567040c999)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/647217ea-6072-43ee-abab-3c7f87769137_rw_3840.jpg?h=f202d51a3e572641208388151eb96e60)
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/5964e363-46dc-455c-ab8d-83990e24c20f_rw_1920.jpg?h=9295b753307f0cad1ab11f4184ef9e3c)
Use different colored wall signs to distinguish between staff and audience. In case of emergency, it allows the audience to quickly find the staff in the crowd and seek help.
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/761dbd10-8681-42e9-82cf-cb36bc6bc34c_rw_1920.jpg?h=04d3c2f0618dd7f784a4181ea667ec5c)
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Tickets for the exhibition are divided into adult tickets and children's tickets. The ticket clearly shows the price and exhibition time to give tips to exhibition users.
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/7efbee93-3ff1-4880-9813-05bb8081d0ea_rw_3840.jpg?h=08e73e8212f05b13367de2b767e3ad99)
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The Exhibition Business Card and Invitation Card / Bookmarks with exhibition introduction, address, and telephone number can be taken by visitors free of charge, and also used for pre-show promotion.
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/f846b532-71c9-4f7e-a216-59059e1f9f87_rw_3840.jpg?h=70351561989df5fd3f72f8b457567c4a)
While viewing the exhibition, clients can access information such as textual explanations of the works, concept notes, and thesis documents through tri-folders/brochures to help make the exhibition experience better.
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/c57ef175-8cd6-4048-9119-2113ec0bc20b_rw_3840.jpg?h=481800906553d5aed7d0d669465a6d16)
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The exhibition has a variety of highly practical derivatives so that visitors can have a memorable and continuous experience after the completion of the exhibition.
![](https://cdn.myportfolio.com/82f4c184-74c6-4472-92a3-5dda15a9633a/6b0466d9-7ac9-4fa9-a43f-32aa61b98d19_rw_1920.jpg?h=887f724430be973d53c6d27222e8e6be)
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